Kickstarts: On Formula 1 Racing…and Babies

August 13, 2013

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Peter van Manen is Managing Director of McLaren Electronics, which provides electronics and data collection software to motorsports events. In this TED talk, he explains how racing technology can be used in a completely different field to save lives.

Apply it:

At the most basic level, what does your organization do well (what core strengths do you possess) that could be applied in another industry?

What technology, processes or systems do you use that could be used in a different situation that would expand the boundaries of your company?

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