Since I’m focusing on offline advertising this month, I thought it might be interesting to see just how many advertising options I could find for you from the common everyday variety to the more unusual. Here’s a list… On giveaways…promotional products (I had to list that first…) Television Newspaper Radio Yellow Pages Magazines (national, local [...]
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Rory Sutherland has a lot of experience in the corporate advertising world. He poses some interesting questions in this TED talk and makes you laugh while he’s doing it. Apply It: “actually … once you reach a basic level of wealth in society, most problems are actually problems of perception.” In thinking through [...]
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